I’m Ricardo, a life-centered service designer, helping to tackle the world’s greatest problems.

I help communities, teams, and subject-matter experts deliver great outcomes through life-centered experiences, research, strategy, design & education.

WHAT DO I DO?

⦿ Workshops on Cross-Cultural Sustainability. Guatemala.

SECTORS
Civic, Government & Healthcare
Earth Observation & Geospatial
Mission-Driven & Space Tech
Logistics & Supply Chain
Sustainability & Culture
Faith Based & NGO
Tech & Innovation

RESEARCH
UXR — User Experience Research
Continuous Discovery
Ethnographic Research
Mixed Methods

STRATEGY
Life-Centered Process for People
Human Centered Design | HCD
Speculative, Innovation & Foresight
Product & Brand Strategy

DESIGN
Transformation & Service Design
Storytelling & Visual Design
Facilitation & Co-Design
Product & UX Design
Brand Systems

TESTIMONIALS

“His work is stands out because of his deep knowledge and the profound reflection. His unique combination of art, skill and thought is reflected in his execution. His work has a multi-layered approach that adds value to the products he delivers.”

Jessica Cruz
Senior Marketing Lead | First Bank

CAPABILITIES

SERVICE DESIGN

RESEARCH

FACILITATION

PRODUCT DESIGN

VISUAL DESIGN

EDUCATION

BRAND STRATEGY & SYSTEMS

STORYTELLING

STRATEGY

CREATIVE DIRECTION

TRANSFORMATION

MENTORING & LEADERSHIP

By appreciating life and its challenges understanding people's needs, I identify patterns and solutions that are clear and can be tested.

HOW DO I DO IT?

⦿ Analog School, creativity, technology, and resilience for post-disaster scenarios. Puerto Rico.

RESEARCH
UXR — User Experience Research
Continuous Discovery
Ethnographic Research
Mixed Methods

STRATEGY
Life-Centered Process for People
Human Centered Design | HCD
Speculative, Innovation & Foresight
Product & Brand Strategy

TESTIMONIALS

“He doesn't just create visuals; he crafts narratives that align teams, bridge gaps between disciplines, and help everyone, whether in engineering, product, go-to-market, or leadership—see the bigger picture and make better decisions. Few people can translate abstract ideas into tangible, accessible artifacts the way he does.”

Dana Montenegro
Chief Design Officer at Maxar Intelligence | Fjord | Accenture

I want people to flourish in everything that is good, true, and beautiful.

WHAT IS LIFE — CENTEREDNESS FOR ME?

⦿ Life In Itself

⦿ Life & Challenges

⦿ Life Systems

DESIGN
Transformation & Service Design
Storytelling & Visual Design
Facilitation & Co-Design
Product & UX Design
Brand Systems

TESTIMONIALS

“Not only is Ricardo an effective, professional communicator and contributor, he is a joy to work with. He has a positive attitude and friendly disposition that is so rarely found in high-performing individuals.”

Manuel Gonzalez-Rivero
Director of Data Science and Artificial Intelligence | The Aerospace Corporation

Recent projects

Due to NDA restrictions, some of my work cannot be shared publicly. However, I’d be happy to provide a personalized tour of my process upon request.

SERVICE

PRODUCT

UXR

the future of

credentialization

A single source of truth for government, insurance, and health providers.

SERVICE

PRODUCT

UXR

making

logistics work

A major food logistics network finds its way back to better service.

SERVICE

PRODUCT

UXR

transforming

geospatial now

Enabling the digital transformation of the largest geospatial intelligence business.

TESTIMONIALS

“Ricardo has all of these values, and he leads the creative process with the highest integrity and character. I was lucky to have been able to work with him and the best team I've ever worked with in my career.”

Jonathan Spinney
Senior Director | Here Technologies